Celebrity Apprentice 2022 Trailer: Lord Alan Sugar Makes Law

    Lord Alan Sugar lays down the law in a new trailer for Celebrity Apprentice Australia: “I don’t care who you are!”

    A trailer for Channel Nine’s popular reality show Celebrity Apprentice Australia reveals that the all-star cast is going to have a rough ride this year.

    Billionaire Lord Alan Sugar makes sure 16 celebrities know who’s the boss in the promo for the new season, which premieres on Sunday, May 22.

    I don’t care who you are. Don’t get away from me,” the 75-year-old businessman settles in front of the assembled contestants in the boardroom.

    Laying the Law: A new trailer for the hit Channel Nine reality show Celebrity Apprentice Australia reveals that the all-star cast will be on a rough ride this year.  (Pictured: Gamble Breaux)

    Laying the Law: A new trailer for the hit Channel Nine reality show Celebrity Apprentice Australia reveals that the all-star cast will be on a rough ride this year. (Pictured: Gamble Breaux)

    The voiceover reads, “Not fame, money, or power will save them from Lord Sugar.”

    Then the camera moves to a close-up of the Real Housewives of Melbourne star who looks angry

    One star seducer Lord Sugar must humble himself is the semi-finalist Australian Ninja Warrior, who is shown shirtless as he flexes his chest muscles.

    Nick Bell, the businessman who serves as an advisor to Lord Sugar on the show, notes in the trailer: “There’s a lot of vanity here.”

    'Don't p**s me off': Billionaire Lord Alan Sugar makes sure 16 celebrities know who's the boss in promo for new season, which begins Sunday, May 22

    ‘Don’t p**s me off’: Billionaire Lord Alan Sugar makes sure 16 celebrities know who’s the boss in promo for new season, which begins Sunday, May 22

    In a tough time: One of the seductive stars that Lord Sugar will have to humble himself is Australian ninja warrior semi-finalist Eloni Funakishi, who is shown shirtless while flexing his chest muscles.

    In a tough time: One of the seductive stars that Lord Sugar will have to humble himself is Australian ninja warrior semi-finalist Eloni Funakishi, who is shown shirtless while flexing his chest muscles.

    Elsewhere, actor Vince Colosimo is shown rising among his co-stars during an assignment.

    ‘I’m the director’ [and] The director calls the shots! Shouting at someone off the screen.

    Other scenes in the promo hint at the more amazing moments.

    For example, The Block’s Ronnie Caceres rides a jackhammer wearing a pair of Budgy Smugglers and a blonde wig.

    The trailer ends with Lord Sugar telling a celebrity that they are “ignorant,” before handing over his signature sentence: “You’re fired!”

    Ridiculous: Other scenes in the promo hint at the more amazing moments.  For example, The Block's Ronnie Caceres rides a jackhammer wearing a pair of Budgy Smugglers and a blonde wig

    Ridiculous: Other scenes in the promo hint at the more amazing moments. For example, The Block’s Ronnie Caceres rides a jackhammer wearing a pair of Budgy Smugglers and a blonde wig

    It comes after cast member Judy Gordon revealed what it feels like to go toe-to-toe with Lord Sugar.

    The former Neighbors star, 37, told Wake TV on Monday that the British billionaire was “spooky” in the boardroom.

    “It was pretty scary,” she said of the electronics mogul. “He was as tough as he needed to be, but he gave everyone a fair chance.”

    “I am launching the shots!” Vince Colosimo is shown pulling rank on his fellow stars during a mission

    Contestants for 2022 include motivational speaker Turia Pitt, KIIS FM Engine hosts Will McMahon and Woody Whitelaw, and retired rugby league footballer Benji Marshall.

    They will appear alongside comedian Jan Kitson and TV host Darren McMullen.

    Also participating in the show are model Jarrod Scott and artist Carla from Bankstown.

    Boardroom Master: The trailer ends with Lord Sugar telling a celebrity that they are

    Boardroom Master: The trailer ends with Lord Sugar telling a celebrity that they are “ignorant,” before delivering his signature sentence: “You’re fired!”

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