Irvine, CA – (BUSINESS WIRE) – April 18, 2022 –
Today, Xponential Fitness, Inc. (NYSE: XPOF) (“Xponential”), the leading curator of fitness brands across Ten Fitness Methods, has officially launched its new digital platform Xponential+ (“XPLUS”), which provides live and on-demand access to The same in-demand workouts available at thousands of studio locations around the world. Xponential brands include Club Pilates, Pure Barre, CycleBar, StretchLab, YogaSix, Row House, AKT, STRIDE, Rumble and BFT.
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Xponential Fitness launches new digital platform Xponential+ (Photo: Business Wire)
For $29.99 per month, subscribers get access to leading fitness exercises across Pilates, barre, indoor cycling, stretching, yoga, rowing, dancing, running, and boxing, at home or on the go (BFT, newer to be added) A trademark of Xponential, to its online workout library later in 2022). The XPLUS app is currently available to new subscribers in 175 countries.
The app allows users to view nearby Xponential fitness studios and request a free class or booking information, maximizing the studio’s mixed online personal experience. Memberships at Xponential Fitness studios are sold separately.
XPLUS represents the next evolution of Xponential’s mission to become the most accessible fitness provider. Replacing the previous digital offering known as GO, uniquely presented at the brand level, XPLUS brings together the entire digital libraries of each brand in one convenient place.
“Unlike many consumer-oriented fitness apps that are popularized across different fitness formats, XPLUS brings together all of the class-leading experts across a wide range of approaches, in one app,” said Garrett Marshall, Head of Fitness Streaming for Xponential Fitness. . “Combining all of our brands’ digital offerings in one app will provide our customers with unprecedented options and a way to cross-train with leaders in their preferred fitness formats.”
With over 3,000 workouts available to users and over 60 new and popular classes broadcast weekly, XPLUS allows users to achieve all of their fitness goals wherever they are and regardless of their fitness level. XPLUS lessons are programmed for beginners to experts and range in length from 10 to 90 minutes. Some classes require equipment, ranging from blocks or light weights for YogaSix exercises to a stationary bike for CycleBar exercises.
For more information about XPLUS and to subscribe, visit https://www.xponential.com/plus.
ABOUT XPONENTIAL FITNESS, INC.
Xponential Fitness, Inc. (NYSE: XPOF) is the largest global franchisor of boutique fitness brands. With a mission to make boutique fitness accessible to everyone, the company operates a diversified platform of ten brands spanning vertical sectors including Pilates, indoor cycling, bar, stretching, rowing, dance, boxing, running, functional training and yoga. . In partnership with its franchisees, Xponential offers active, accessible, personalized workout experiences led by highly qualified trainers at studio locations in 48 US states and Canada, and through major franchise or international expansion agreements in 10 additional countries. Xponential Fitness’s portfolio of brands includes Club Pilates, the largest Pilates brand in the country; CycleBar, the largest indoor cycling brand in the country; StretchLab, a concept offering individual and group stretching services; Row House, a high-energy, low-impact indoor rowing exercise; AKT, a dance-based cardio exercise that combines toning, interval and circuit training; YogaSix, the largest franchised yoga brand; Pure Barre, a full-body exercise that uses a ballet plank to perform small isometric movements; STRIDE, a treadmill-based cardio and strength training concept; Rumble, a full-body workout inspired by boxing; and BFT, which is a functional training and strength-based program. For more information, please visit the company’s website at xponential.com.
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David Robertson, Fishman Public Relations, [email protected] or 847-945-1300
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Source: Xponential Fitness, Inc.
Copyright Business Wire 2022.
Published: 04/18/2022 09:00 AM / Disc: 04/18/2022 09:02 AM
http://www.businesswire.com/news/home/20220418005129/ar
